Commercial & Operations Executive

Tony Ho.

Turning finance and operations into a competitive advantage, in any industry.

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About

A different kind of executive.

A commercially driven executive who pairs the authority of a CPA with the build-capability of a Computer Science engineer. I lead complex organisations through growth, turnaround and transformation: scaling a multi-franchise group beyond $110M, turning around a multinational, and building an AI-augmented, fully auditable finance function for a global digital-services firm. My edge is porting proven operating models from one industry into another. Trilingual across English, Mandarin and Taiwanese.

$110M+
Revenue managed
$40M+
Revenue growth secured
80+
Team led
20–50%
Cost reductions
The Cross-Industry Edge

One operating system, many industries.

Kitchen → Workshop

Re-applied a Japanese quick-service kitchen workflow model to automotive service-workshop operations.

Labour-hours → Delivery

Adapted a workshop labour-hours and utilisation system to manage a remote, multi-country Account Management team.

Job profitability → Digital

Ported a per-job profitability framework into a digital-services delivery model.

Governance → Anywhere

Carried statutory-grade financial governance from an automotive group into a digital-services business (AASB 15).

Career

Professional experience.

2026 — Present

Commercial Director / eCom Capital

Remote (Global)

Architected an AI-augmented, control-first finance function; rebuilt the P&L to AASB 15 and an auditable standard; automated billing and close; co-led a workforce restructuring that cut headcount cost 20%+.

2021 — 2026

Financial Controller / Townsville Auto Group

Townsville, QLD

Recruited mid-COVID into a business in disarray; stabilised it and grew turnover from $70M to over $110M. Transformed reporting to GPFR (auditable), reinvented the commission model, and led the expansion that added $40M+.

2017 — 2021

Finance Manager / GM / MOS Burger Australia

Brisbane, QLD

Aligned a tri-national board (TW/JP/AU) on a single agenda; won approval for a $3.5M investment case and full product relaunch; re-engineered the supply chain (−50% core COGS) and launched $800K+ export streams.

2015 — 2017

Accountant / CJ Motor Accessories

Brisbane, QLD

Led an e-commerce transformation for a $5M auto-parts importer: 5× online listings, conversion 2%→5%, and $500K+ in new product-line revenue.

2010 — 2011

Portfolio Manager / Mega Financial Holding

Kaohsiung, Taiwan

Managed client portfolios and investment strategy.

Expertise

Core competencies.

P&L Ownership & Growth

Full accountability for complex, multi-site P&Ls with revenues to $110M+.

Turnaround & Transformation

End-to-end turnarounds, restructuring and scaling across diverse industries.

AI-Driven Finance Automation

Governed automation across reconciliation, audit, forecasting and close — control-first.

Financial Governance

Statutory reporting (SPFR→GPFR), AASB 15, audit management (PwC, BDO), board relations.

ERP / HR / POS Systems

Personally deployed end-to-end systems, owning the rollout with vendors and IT.

Board & Stakeholder Alignment

Aligning boards, investors and senior teams behind a single commercial agenda.

Qualifications

Education.

Certified Practising Accountant (CPA)

CPA Australia · 2016

M. Commerce (Adv.), Professional Accounting

The University of Queensland

M. International Economics & Finance

The University of Queensland

B. Computer Science & Information Engineering

Tunghai University, Taiwan

English (Professional) · Mandarin Chinese (Native) · Taiwanese (Native)
Contact

Let's talk.

+61 421 367 538linkedin.com/in/tony-ho-cpaBrisbane / Gold Coast, Queensland, Australia